Fine-tuned SEO optimization
for maximum online reach

Active content management is search engine optimization that results in traffic to your website from unpaid, organic search results. By long-term building of the website through active content management, we create sustainable traffic which is also free.

Active content management works on the principle of optimizing website content to suit the algorithms of search engines, such as Google. Search engine algorithms strive to provide users with the most relevant and highest quality results based on their search queries. The rules that determine how search engines rank websites are constantly changing, which is why we actively manage our content to keep up with current trends.

You can have a great product, offer amazing service, but if Google doesn't know about you, it can't bring potential customers to your website. Therefore, you need active content management if you want your website to appear in Google search for keywords and phrases related to your business. You also need active content management if your website appears in Google but ranks lower in search results.

For example, suppose you have an e-commerce store selling lawn mowers. A user looking to buy a new lawn mower may click on Google and enter "lawn mowers" or "lawn mowers." If your website is on the 3rd page or higher in search results, there is a small chance that the user will click through to you.

This can be a significant disadvantage, as surveys estimate that up to 75% of Google users do not go beyond the first page of search results.

It's true: higher position = more clicks = higher traffic

If you want to do online marketing for your website and work towards higher rankings in search engines, you should start with Active content management.

Building website traffic through Active content management is a long-term endeavor, as it can't be turned on by some magic wand and suddenly your website appears at the top of search engine. Google approaches evaluation cautiously, and website credibility and reputation are among the most important factors determining who will appear in the top positions. From Google's perspective, it's better if a website is optimized gradually and builds its position over time.

Active content management is, therefore, a marathon that requires investing time, effort, and, of course, finances. However, the result is worth it. For search engine optimization to be effective and bring results, we recommend cooperation for at least 6 months.